CFO Fynco CFO Services 01 / 12

Financial leadership. Without building an entire finance department.

  • Margins01
  • Cash flow02
  • Costs03
  • Forecasts04
  • Risks05
  • Performance06

As businesses grow, financial decisions become bigger, more frequent and more consequential.

Revenue alone doesn’t tell you whether you’re growing well. You need to understand margins, cash flow, costs, forecasts, risks, performance and what the numbers mean for your next decision.

Fynco CFO Services gives growing businesses access to experienced financial leadership without necessarily employing a full-time CFO.

Image placeholder — PerspectiveA single figure at a high window looking over a city at first light. Figure far right, open sky left. Desaturated.

More than financial reporting

02

AccountingAccounting tells you what happened.

CFOCFO support helps you decide what happens next.

Your Fynco CFO works alongside your business to turn financial information into useful management insight.

We help you understand where the business stands, what is changing, where attention is required and how financial decisions connect with your wider business goals.

Experience 03

Experience that sits beside your business.

That experience is brought into your business as an accessible financial leadership function.

20+

Years of experience — over two decades of CFO expertise.

GCC

Working across GCC markets.

Global

Serving clients globally.

Depending on the level of support required, your CFO engagement can cover areas including

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  • 01Financial Strategy
  • 02Management Reporting
  • 03Cash Flow Management
  • 04Budgeting
  • 05Forecasting
  • 06Performance Analysis
  • 07Profitability Analysis
  • 08Financial Planning
  • 09Cost & Margin Analysis
  • 10Decision Support
  • 11Growth Planning
  • 12Financial Controls
  • 13Management Discussions
  • 14Business Advisory

The exact scope depends on the complexity and requirements of your business.

Talk to a CFO
Does my business need a CFO? 04

You don’t need to be a large corporation to need financial leadership.

A business can reach a point where bookkeeping and accounting alone are no longer enough.

  • You may be growing quickly.
  • You may have good revenue but limited visibility over profitability.
  • You may be making significant investments.
  • Cash flow may be becoming harder to predict.
  • Different departments, branches or products may be performing differently.
  • You may be considering expansion.
  • Or perhaps you simply want to make important business decisions with better financial information behind them.

These are the situations where CFO involvement begins to make sense.

Talk to a CFO
How it begins 05

Start with a conversation.

Image placeholder — First conversationTwo people across a simple table, low side angle, natural light. No screens or charts.

You don’t need to decide what level of CFO support you require. We first understand the business.

During your initial discussion, we look at your existing financial structure, scale, complexity, management requirements, current challenges and future plans.

  1. 01Your business
  2. 02Your financial complexity
  3. 03Your objectives
  4. 04The right CFO engagement

From there, we determine the appropriate level of CFO involvement.

Book a Discovery Call
Three Levels of CFO Support 06

Three levels of CFO support.

Not every business needs the same amount of CFO involvement.

Fynco CFO Services are therefore structured across three levels, allowing the relationship to reflect the complexity of the business and the depth of financial leadership required.

01 CFO Level 01
Involvement

Financial direction when you need it.

Designed for businesses beginning to require senior financial oversight beyond their existing accounting function.

Get structured financial reviews, management insight and access to experienced financial guidance without building a full internal CFO position.

Explore Level 01
02 CFO Level 02
Involvement

A CFO working closer to your business.

For growing businesses that require more regular financial management, forecasting, analysis and decision support.

Your CFO becomes more involved in understanding performance, identifying financial priorities and supporting management decisions.

Explore Level 02
03 CFO Level 03
Involvement

Financial leadership integrated into the business.

Our highest level of CFO involvement.

Designed for businesses with greater scale, complexity or strategic requirements where senior financial leadership needs to operate closely alongside founders, directors and management.

The CFO function becomes an active part of planning, performance management and strategic financial decision-making.

Explore Level 03
Accountant · CFO 07

Your accountant and your CFO do different jobs. And you may need both.

Your accountant plays an essential role in maintaining accurate financial records, accounting processes and reporting.

Your CFO uses that financial information to help management understand, plan and decide. Think of it simply:

  1. PastAccountingWhat happened?
  2. PresentFinancial ManagementWhat is happening?
  3. NextCFOWhat should we do next?

Fynco can work alongside your existing accountant or accounting team. You do not necessarily need to replace the systems and people you already have.

FGS + CFO 08

Financial systems meet financial leadership.

FGS and CFO Services can work independently, but they can also work together.

FGS

Focuses on building and strengthening the financial management system around the business.

CFO

Provides senior financial leadership, interpretation and decision support.

Together

  1. 01Financial information
  2. 02Financial structure
  3. 03Financial insight
  4. 04Financial decisions
  5. 05Business direction

For businesses requiring both, Fynco can create an integrated financial management and CFO relationship.

Explore FGS & CFO

09 — The model

A CFO without the traditional CFO structure.

Image placeholder — A seat at the tableQuiet meeting room, chairs in a strict row, one pulled out. Square-on, soft daylight.

Hiring an experienced full-time CFO can represent a significant commitment for a growing SME.

But the need for senior financial thinking can arrive long before the business is ready to build that position internally.

Fynco gives businesses access to CFO expertise at the level of involvement they currently require.

As the business changes,

that involvement can change with it.

We work with your management, not around it 10

When the numbers need to become decisions.

The purpose of a Fynco CFO is not simply to send another financial report. Your CFO should become someone your leadership can speak to.

That can mean discussing

  1. Can we afford this expansion?

  2. Why is revenue growing but cash becoming tighter?

  3. Which part of the business is actually making money?

  4. Are our margins where they should be?

  5. What happens if we hire another team?

  6. How much working capital do we need?

  7. Are we financially ready for the next stage?

  8. What should management be watching right now?

The questions change from business to business.

The purpose remains the same

Better financial understanding behind better business decisions.

Not sure which CFO level you need? 11

You don’t need to diagnose it yourself. Start with the business.

Tell us where you are, what you’re trying to achieve and where financial decision-making is becoming difficult.

We’ll help determine the level of CFO involvement that makes sense.

Talk to a Fynco CFO

Your business. Your decisions. Your CFO.12 / 12

Put financial experience in the room.

When important business decisions are being made, the numbers should have a voice.

Bring experienced financial leadership into your business without necessarily building the entire function in-house. Your business. Your decisions. Your CFO.